Personal Archetypes in Business: Unlocking the Potential Within

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A company’s success is determined by more than just technical skills.

Soft skills, such as communication, leadership, and emotional intelligence, can play a significant role in a person’s career growth and ultimate success.

Personal archetypes, or universal patterns of behavior, can help individuals understand their strengths, weaknesses, and tendencies, ultimately leading to greater self-awareness and success in their professional lives.

There are many different archetypes, but some of the most common in the business world include the Leader, the Visionary, the Analyst, and the Diplomat.

The Leader is confident, assertive, and a natural born motivator. This archetype is often found in executive positions, where their charisma and determination are essential for inspiring and leading teams. Leaders excel at delegating tasks and making decisions, but may struggle with delegating control and relinquishing control.

The Visionary is creative, imaginative, and always looking for new and innovative solutions. Often found in entrepreneurship and innovation-driven industries, their unconventional thinking and willingness to take risks can lead to game-changing innovations. While visionaries may struggle with implementation and bringing their ideas to life, their passion and drive often inspire others to join them in their quest.

The Analyst is logical, detail-oriented, and highly analytical. This archetype is often found in research and data-driven industries, where their ability to process information and make informed decisions is essential. Analysts excel at analyzing data, but may struggle with communication and interpersonal relationships.

The Diplomat is empathetic, diplomatic, and a natural mediator. This archetype is often found in customer service and human resources, where their ability to handle conflicts and maintain positive relationships is crucial. Diplomats excel at building relationships, but may struggle with making difficult decisions and asserting their authority.

By understanding their personal archetypes, individuals can leverage their strengths, work on their weaknesses, and ultimately reach their full potential in their careers.

For example, a Leader may work on delegating control and becoming a better listener, while a Visionary may focus on implementing their ideas and developing better project management skills.

Always remember that personal archetypes provide valuable insight into our unique strengths, weaknesses, and tendencies. By understanding our personal archetypes, we can unlock our full potential in the business world and achieve greater success.

Whether you are a Leader, Visionary, Analyst, or Diplomat, embracing your archetype can help you reach your professional goals and fulfill your potential.

This weeks video — Lessons From My Mentors “Influence Yourself First”

*When you find yourself ready, I would love to connect about your sales processes, your sales team, and if we could possibly help you scale your business. Book a no-pitch chat at and I look forward to connecting.

Networking In The Digital Age

Networking in the digital age has become quite the spectacle! Instead of striking up conversations with strangers at a crowded networking event, we now have the privilege of awkwardly staring at our screens and sending virtual handshakes from the comfort of our own homes.

Gone are the days of practicing your elevator pitch and memorizing people’s names. Now all you need is a strong Wi-Fi connection and a LinkedIn account to connect with thousands of professionals from around the world.

But with this convenience comes a new set of challenges. For starters, how do you make a lasting impression over a screen? You can’t exactly bring your charm and charisma to the virtual table, can you?

And let’s not forget about the technical difficulties. Have you ever been in a video call where the sound is so bad that it feels like you’re talking to someone through a tin can and a piece of string?

Despite all this, online networking has its own set of perks. You never have to worry about running out of business cards or not having enough fingers to shake. And let’s not forget the ultimate perk — being able to wear sweatpants and still look professional from the waist up.

The world of networking has certainly evolved, and we must adapt to survive. So, if you’re ready for the challenge, grab your laptop, put on a smile, and let’s get networking!

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